Web Design Case Study – Huntingdon, Cambridgeshire
The Racehorse Catworth
The Design Brief
Following a change in landlord, a new website was needed to showcase the bar, restaurant, coffee house and bed and breakfast accommodation.
The village pub is well supported and a hub of the local community so it was important that their new website conveyed the atmosphere and essence of this charming inn.
Image Display
We contracted a professional commercial photographer to capture the different areas of the pub. Quite often it is the images that make or break the final site result, so it was vital that the website images made the site pop and captured the important details that make this pub unique.
Fully Responsive Design
As with so many businesses, they are often searched for online by people on the move, so of course it was important to make the website work on all devices so all their potential customers can find them easily.
Responsive tablet friendly design is standard on the websites that we create…
Page Slideshows
Guiding visitors around a pub, hotel, B & B or other accommodation business requires a lot of information. The simpliest way to impart information in volume quickly is to use slideshows as they let you display the relevant areas of your business or services in a concise yet fast format.
Product Pages
Each of the different services at the Racehorse are important to the business so each one has its own page. We included a slide show for each, with content below, giving visitors all the information they need.
Social Network Integration
It was important to integrate the new Racehorse website with their social media accounts as well as with their Trip Advisor page. With so many people using Facebook, Twitter and other social networks to find ‘recommended’ restaurants, hotels, places to stay etc, driving traffic from those channels automatically was important to the client.
Racehorse Pub Testimonial
“We love our new website. Dave and his team have done a great job and we couldn’t be happier”.
We can do the same for you…
1/ We will organise the photographing of professional images and if necessary write suitable text for you
2/ After discussing your needs and ideals, we will create a mock up page layout/design for you to approve
3/ Once you are happy, we will create your ideal site